Luxe
Lancôme
A French luxury cosmetics brand — an icon of elegance in skincare and makeup. IDS directly operates Lancôme stores, delivering an international-standard brand experience to Vietnamese customers.
Authorized L’Oréal Cosmetics Distribution in Vietnam
A strategic distribution partner of L’Oréal Vietnam for over a decade — operating across luxury, dermo-cosmetics and mass-market segments in parallel.
Our cosmetics capabilities
IDS has accompanied L’Oréal Vietnam for over a decade — from operating flagship stores to building professional Beauty Advisor teams and crafting the in-store brand experience.
L’Oréal has been present in Vietnam since 2007, distributing 13 of the group’s international brands across multiple channels: supermarkets, pharmacies, salons and authorized online stores.
Our journey began in 2013 with Vichy at flagship stores, expanded to Lancôme, Kiehl’s and Yves Saint Laurent in 2015, and to the Consumer Products portfolio (L’Oréal Paris, Maybelline, Garnier) in Ho Chi Minh City from 2020. Today, IDS partners with three of L’Oréal’s divisions — Luxe, Dermatological Beauty (LDB) and Consumer Products (CPD) — and owns and operates retail stores for Lancôme, Kiehl’s, YSL and Vichy.
The three L’Oréal divisions we partner with
LUXE
L’Oréal Luxe
Premium beauty brands distributed through flagship stores and high-end retail channels.
Lancôme · Yves Saint Laurent · Kiehl’s · Shu Uemura
LDB
Dermatological Beauty
Skincare trusted and recommended by dermatologists and pharmacists, distributed via pharmacies and specialized channels.
Vichy · La Roche-Posay · CeraVe
CPD
Consumer Products
The world’s leading mass-market beauty brands, distributed widely through supermarkets, stores and online channels.
L’Oréal Paris · Maybelline New York · Garnier
Featured brands
Luxe
Kiehl’s
A premium, apothecary-rooted skincare brand born in New York in 1851 — distributed and operated by IDS through authorized retail stores.
Luxe
Yves Saint Laurent
Luxury makeup and fragrance carrying a bold, modern French fashion spirit.
LDB
Vichy
A dermatological beauty brand built on Vichy Volcanic Water, trusted and recommended by professionals — the brand that began the IDS–L’Oréal partnership in 2013.
LDB
La Roche-Posay
Dermatological skincare for sensitive skin, recommended by dermatologists worldwide.
LDB
CeraVe
Skincare with 3 essential ceramides and MVE delivery technology, developed with dermatologists.
CPD
L’Oréal Paris
The world’s No. 1 mass-market beauty brand — skincare, makeup and hair color for the broad base of consumers.
CPD
Garnier
A mass-market skin & hair care brand with natural-derived ingredients, popular worldwide.
CPD
Maybelline New York
The world’s No. 1 makeup brand — on-trend, accessible makeup products.
Why partner with IDS for cosmetics distribution?
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Premium retail operations expertise
Directly owning & operating stores for Lancôme, Kiehl’s, YSL and Vichy.
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Professional Beauty Advisor teams
Trained to L’Oréal standards, with deep product and local consumer knowledge.
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Full multi-channel coverage
From flagship stores and pharmacies to supermarkets and online — serving all three segments (Luxe, LDB, CPD).
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15+ years of distribution experience
1,000+ partners & customers across the IDS network.